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3 Steps to Streamline Investment Sales

Posted by RealNex on Mar 26, 2018 9:00:00 AM

RealNex offers a comprehensive portfolio of tools that you can use to grow your business, including CRM, marketing, lease analysis, and a built in marketplace. This platform caters to commercial real estate agents and brokers like you, helping  to quickly and easily determine the market value of a property, advertise to potential clients, and seal the deal.

Step 1: Detailed Investment Analysis to Underwrite Value

The first step in the sale of any investment property is to underwrite the property’s value. Knowing the value of other properties in the area can help to ensure that you are getting a fair price for the property while also attracting the attention of potential clients. Any experienced broker knows that an overpriced property will quickly be passed over by investors.

You should also make sure that you take into account the potential net operating income for the property as this can drastically affect the value. Low vacancy rates in the area can help to increase the value while frequent vacancies will make it less appealing to buyers.

Step 2: Persuasive Flyers and Offering Memorandum to Generate Interest

A good advertisement strategy is one of the most important things to consider when you are looking to sell or lease commercial real estate. Using the tools available in our platform, you will be able to select your target audience and create flyers and other marketing tools that cater to their needs.

By utilizing both proactive and reactive marketing strategies, you will be able to ensure that many potential clients see your property. Some examples of an effective marketing strategy could be making a certain number of cold calls each day or sending postcards every two months. Once you have formulated your marketing plan, you can create a RealNex MarketEdge template that is easy to share and update as your strategy changes.

Step 3: Leveraging the Deal Room to Close Faster

To streamline the process even more, drive all interested prospects to a private and secure Deal Room. Creating a Deal Room can help you close faster and keep everyone on the same page.  Your deal room will link directly to your investment analysis and any Due Diligence documents that you have uploaded. You will be able to add participants to each deal room individually, and monitor all activity with critical metrics. When it comes to keeping all of your information in a central location and accelerating sales, our deal rooms are hard to beat. Our software supports multiple deal rooms, making it easy to manage multiple clients and potential deals without any confusion.

By using these strategies and taking advantage of the other tools provided by RealNex, you will be able to streamline the investment sales process and easily reach potential clients. Our platform offers support for brokers as well as their clients, keeping everyone in the loop and helping you to achieve your sales goals. Contact us online to learn more about how our team at RealNex can help you improve your business.





Topics: financial analysis, financial analytics, Real Estate Technology, RealNex, CRETech, commercial real estate tech, CRE Marketing