Real News from RealNex

Three Key Trends in CRE Marketing

Posted by Jeff Finn on Jun 6, 2017 1:10:46 PM

When it comes to CRE marketing we have been doing the same things for a long time, but technology is adding a new spin to three principle tasks. Unlike selling widgets, CRE marketing has three major stages, each with its own set of strategies and tactics. First, you need to win business. That means getting hired by a property owner. Then you need to promote the asset to generate leads, and finally you need to convert leads into transactions.

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Topics: CRE Tech, marketing, Social media, VR

RealNex and on-geo Partner to Revolutionize CRE Tech in Europe

Posted by Sarah Brenner Jones on May 17, 2017 2:50:53 PM

Integrated solution set to streamline CRE processes in German-speaking countries

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Topics: CRE Tech, RealNex, on-geo, CREsoftware

Getting Emails Noticed -- Four Ways to Garner the Click

Posted by RealNex on Jan 17, 2017 11:40:25 AM
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Topics: CRE Tech, CRM, email, RealNex

4 Actions Brokers Can Take to Increase Email Open Rates

Posted by RealNex on Oct 21, 2016 9:00:00 AM

It goes without saying that a successful real estate email marketing campaign involves the emails actually being opened and the links actually being clicked. Whether you’re sending out prospecting emails or are simply following-up with a current client, these simple tips can help you improve your open rates.

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Topics: CRE, CRE Tech, CRM, email, RealNex

Top 10 Take-Aways from CRE // Tech Intersect NYC 2016

Posted by Jeff Finn on Oct 14, 2016 9:27:33 AM

Recently, our CEO, Jeff Finn, attended CRE // Tech Intersect in NYC. He took a few notes and has been kind enough to share them with us here.

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Topics: big data, CRE, CRE Tech, Real Estate Technology

Keep Your Client Relationships Long After the Sale: 4 Simple Tips

Posted by RealNex on Oct 4, 2016 9:30:00 AM

While new clients are always a good thing, many agents and their brokers sorely underestimate one of their greatest: existing clients. Client retention is possibly one of the most important facets of commercial real estate —and of any sales profession for that matter.

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Topics: CRE, CRE Tech, CRM, Commercial Real Estate, RealNex

Four actionable ways to add more contacts to your CRM

Posted by Sarah Brenner Jones on Aug 30, 2016 12:14:47 PM

4 Actionable Ways to Add More Contacts to Your CRM

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Topics: CRE, CRE Tech

Three ways to find deals in your current database

Posted by Sarah Brenner Jones on Aug 30, 2016 11:13:14 AM

When we think of prospecting it often brings to mind the practice of cold calling. Indeed, this is still a foundational part of a good prospecting strategy. In order to make the most of the time spent on that process, it’s smart to craft your prospect list with solid leads rather than a hit and miss collection of names.

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Topics: CRE, CRE Tech

5 Reasons Cloud-Based CRE Platforms Change the Game

Posted by Sarah Brenner Jones on Jun 16, 2016 11:12:05 AM

Taking a rearview look at business tech developments show us just how far we have come. Electronic spreadsheets were a huge step, both in terms of efficiency and accuracy. Certainly, communication capabilities have been revolutionized by email and mobile phones. In recent years, however, cloud capabilites have changed the game for the CRE industry.

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Topics: CRE Tech, Uncategorized

3 Tips for a More Efficient Real Estate Team

Posted by RealNex on May 12, 2016 2:00:58 AM

Teamwork. At its best, it sparks creativity and results; at its worst, it can cause frustration, delays, and missed opportunity.  The many relationships and processes that are part of the everyday in CRE demand collaboration to get the job done, but keeping teams running efficiently can be a real challenge.

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Topics: CRE Tech, Uncategorized