Real News from RealNex

Consistency is Key: Why Your Message Matters

Posted by RealNex on Sep 21, 2022 9:15:00 AM

Being consistent with your brand messaging is one of the most important business-building tips to hone in 2022. 

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Topics: CRE, CRE Tech, CRM, emarketing, financial analysis, Real Estate Technology, listings, Productivity, CRE Marketing, #investment analysis

An All-in-One System is the New Baseline in 2022

Posted by RealNex on Sep 7, 2022 8:10:00 AM

When you are building out your company’s arsenal of technologies, there are two approaches you can abide by either opting for all-in-one software, or by purchasing technologies one at a time.

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Topics: CRE, CRE Tech, CRM, emarketing, financial analysis, Real Estate Technology, listings, Productivity, CRE Marketing, #investment analysis

Why You Should Be Keeping an Eye on Third Places

Posted by RealNex on Aug 10, 2022 9:18:00 AM

The future of work has been dominating recent commercial real estate conversations since the workforce was able to get back into the office after working remotely throughout the most severe point of the pandemic.

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Topics: CRE, CRE Tech, CRE Marketing, ESG, sustainability

Sustainability Trends in CRE to Watch into 2023

Posted by RealNex on Jul 27, 2022 9:00:00 AM

Sustainability has been a major topic of discussion throughout the past few years, but it’s become top of mind for the commercial real estate industry in 2022. 

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Topics: CRE, CRE Tech, CRE Marketing, ESG, sustainability

Your Email Subject Lines Shouldn’t Be an Afterthought

Posted by RealNex on Jun 27, 2022 12:00:00 PM

Did you know that email subject lines play a big part in actually encouraging people to open, read, and engage your messages? We’ve discussed best practices for increasing your email click-through rate in the past, but let’s take some time to explore tips and strategies specifically for subject lines. 

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Topics: CRE, CRE Tech, CRM, CRE Marketing

Ways Logistics is Impacting the CRE Landscape

Posted by RealNex on Jun 23, 2022 9:53:00 AM

As a long-spanning result of the pandemic, the logistics industry is facing challenges right now. However, it’s also been a period of record growth and expansion for warehousing and the industrial sector. 

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Topics: CRE, CRE Tech, CRM, CRE Marketing

Old School Lead Follow Up Tactics That Still Work in 2022

Posted by RealNex on Jun 13, 2022 12:00:00 PM

While client outreach has certainly evolved to become digital-first, that doesn’t mean that traditional methods for contacting your sphere and staying top of mind have all become outdated. 

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Topics: CRE, CRE Tech, CRM, CRE Marketing

Today's Workforce is Making Permanent Changes to the Office, Here's How

Posted by RealNex on Jun 9, 2022 9:52:00 AM

After years of working from home, the workforce has been easing back into the office as markets reopen and pandemic restrictions are lifting across the globe. 

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Topics: CRE, CRE Tech, CRM, CRE Marketing

Get Better Email Engagement with These 4 Tips for Agents

Posted by RealNex on May 26, 2022 9:50:00 AM

Email marketing is an essential tool for commercial real estate brokerages looking to connect with their spheres, expand their audience, and follow up with prospects and leads. 

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Topics: CRE, CRE Tech, CRM, CRE Marketing

How Can Brokers Facilitate Tech Adoption in a Hybrid Workplace?

Posted by RealNex on May 12, 2022 9:30:00 AM

Now that the industry is transitioning into a hybrid work environment in an effort to boost resilience and flexibility, real estate team leaders are challenged with re-calibrating their back-end operations.

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Topics: CRE, CRE Tech, CRM, CRE Marketing