Real News from RealNex

While client outreach has certainly evolved to become digital-first, that doesn’t mean that traditional methods for contacting your sphere and staying top of mind have all become outdated. 

Topics: CRE, CRE Tech, CRM, CRE Marketing

After years of working from home, the workforce has been easing back into the office as markets reopen and pandemic restrictions are lifting across the globe. 

Topics: CRE, CRE Tech, CRM, CRE Marketing

By Jeffrey D. Fisher, Ph.D.

The National Council of Real Estate Investment Fiduciaries (www.NCREIF.org) tracks the performance of over 10,000 investment-grade, income-producing properties with a market value of $897 billion. The properties are held in funds that are managed by investment management firms on behalf of their investors.  The market value breakdown by property type is about 28% office, 27% apartment, 15% retail, 30% industrial and less than 1% hotel properties.  The NPI includes property data covering over 100 CBSAs. The quarterly total return for the NPI was 5.33%% for the first quarter of 2022 and the rolling annual return for the past four quarters was 21.86% which is the highest since the first quarter of 1980 and the second highest in the 44-year history of the NPI.

Topics: RealNex Webinar Series

Email marketing is an essential tool for commercial real estate brokerages looking to connect with their spheres, expand their audience, and follow up with prospects and leads. 

Topics: CRE, CRE Tech, CRM, CRE Marketing

Now that the industry is transitioning into a hybrid work environment in an effort to boost resilience and flexibility, real estate team leaders are challenged with re-calibrating their back-end operations.

Topics: CRE, CRE Tech, CRM, CRE Marketing

While you’re busy generating new leads and facilitating transactions , every real estate business needs its CRM to be in its best shape — all the time.

Topics: CRE, CRE Tech, CRM, CRE Marketing

After a tough year facing continual pandemic-related stressors and disruptions, the commercial real estate industry is proving itself to be more resilient than ever. Despite the market closures and changes to business-as-usual, global real estate investment skyrocketed in 2021. 

Topics: CRE, CRE Tech, CRM, CRE Marketing, foreign investment, #Covid-19, Real Estate Investment, return to office

Since the COVID-19 pandemic hit, it’s no secret that needs and plans significantly changed for a number of industries — commercial real estate included. The pandemic not only revolutionized the world of work for today, but also into the foreseeable future, as well. But what does this sudden shift in workplace operations mean for physical space, including office design, use, and overall demand? 

Topics: CRE, CRE Tech, CRM, CRE Marketing, #Covid-19, Work from Home, virtual tours, Virtual Reality, return to office

Successful commercial real estate agents employ a number of marketing strategies to not only drive sales, but to also nurture and grow their client base. One of these strategies is email marketing. When done properly, email marketing has a number of benefits, including:

Topics: CRE, CRE Tech, CRM, CRE Marketing, Work from Home, virtual tours, Virtual Reality

Nearly 8 years ago RealNex was born with a vision to create a complete end-to-end solution for the commercial real estate industry – what we like to call the Commercial Real Estate Operating System. At inception, we acquired three leading CRE tech companies and quickly added two more. It was a lot of work to upgrade, consolidate and integrate those companies and their applications. In 2020 we launched RealNex Navigator, fully realizing our vision and delivering to the market a complete end-to-end commercial real estate technology solution.

Topics: CRE, CRE Tech, CRM, 3D VR, virtual tours, Virtual Reality, listing, property marketing