Real News from RealNex

Successful commercial real estate agents employ a number of marketing strategies to not only drive sales, but to also nurture and grow their client base. One of these strategies is email marketing. When done properly, email marketing has a number of benefits, including:

Topics: CRE, CRE Tech, CRM, CRE Marketing, Work from Home, virtual tours, Virtual Reality

Nearly 8 years ago RealNex was born with a vision to create a complete end-to-end solution for the commercial real estate industry – what we like to call the Commercial Real Estate Operating System. At inception, we acquired three leading CRE tech companies and quickly added two more. It was a lot of work to upgrade, consolidate and integrate those companies and their applications. In 2020 we launched RealNex Navigator, fully realizing our vision and delivering to the market a complete end-to-end commercial real estate technology solution.

Topics: CRE, CRE Tech, CRM, 3D VR, virtual tours, Virtual Reality, listing, property marketing

Over the past couple of years, many of us transitioned to a full-time work from home model, thanks to the global COVID-19 pandemic. During this time, many employees reported a number of positives about working from home: the flexibility in working, the ability to better focus — and the commute to your home office can’t be beat. 

Topics: CRE, CRE Tech, CRM, shared workspace, 3D VR, Work from Home, virtual tours, Virtual Reality, WFH

When your schedule gets hectic, it is easy to neglect your real estate CRM. However, it’s important to keep in mind that your real estate CRM is the very heart of your business. As such, it can either be a tremendous help — or hold your business back. A contact list that is out of date or a to do list that goes unmanaged for too long can make it difficult, if not nearly impossible, to know where you stand with lead generation and more. By taking the time to get your real estate CRM in order, you can create an organized business that not only runs smoothly, but also drives profits. 

Topics: CRE, CRE Tech, CRM

 

Topics: CRE, CRE Tech, CRM, shared workspace, 3D VR, virtual tours, Virtual Reality

It’s safe to say that the past two years have changed our lives in ways that most of us could never have imagined — including how we work. As 2021 has come to a close and we reflect back on the last 12 months, we can see the impact that the COVID-19 pandemic had on the commercial real estate industry. Looking forward to 2022 and beyond, here are 5 CRE leasing trends that we’ll be watching. 

Topics: CRE, CRE Tech, CRM, digital nomad, on-demand workforce, shared workspace, co-working

As we continue to return to the office after the COVID-induced lockdown, technology will undoubtedly be at the heart of every workplace. From enhanced communication to faster processes, companies are looking to make the workplace safer and deliver a better product to their customers. 

Topics: CRE, CRE Tech, CRM, digital nomad, on-demand workforce, shared workspace, co-working

Sustainability is a growing movement in many industries today, including commercial real estate. Every day, more and more commercial building owners are actively committing to sustainable and environmentally friendly remodels, in order to help them protect the environment while also saving money, increasing property value, and attracting investors. 

Topics: CRE, CRE Tech, CRM, digital nomad, on-demand workforce, shared workspace, co-working

The world was thrown for a loop when the COVID-19 pandemic hit, and the real estate industry was no exception. Between people losing their jobs and a huge number of companies shifting to a remote model of working, the year in lockdown had a tremendous impact on the commercial real estate market in the United States. 

Topics: CRE, CRE Tech, CRM, digital nomad, hybrid workforce, on-demand workforce, shared workspace, co-working

The days of employees sitting at their desk in an office from 9 to 5 are quickly becoming a thing of the past. Today’s workforce is more often working from home, working from a coworking shared space, or working on the go. What we’re seeing is a huge shift from the traditional model of working to a new approach, referred to as the on-demand workforce, lending to more inclusion and diversity in the workforce. 

Topics: CRE, CRE Tech, CRM, digital nomad, on-demand workforce, shared workspace, co-working