Real News from RealNex

Three Key Trends in CRE Marketing

Posted by Jeff Finn on Jun 6, 2017 1:10:46 PM

When it comes to CRE marketing we have been doing the same things for a long time, but technology is adding a new spin to three principle tasks. Unlike selling widgets, CRE marketing has three major stages, each with its own set of strategies and tactics. First, you need to win business. That means getting hired by a property owner. Then you need to promote the asset to generate leads, and finally you need to convert leads into transactions.

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Topics: CRE Tech, marketing, Social media, VR

Best Practices for Personal Branding in Commercial Real Estate

Posted by RealNex on Feb 7, 2017 12:02:26 PM
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Topics: CRE, marketing, branding

Smart Holiday Marketing

Posted by Sarah Brenner Jones on Dec 6, 2016 12:03:16 PM

Tis the season for parties and sleigh rides, but it's also a perfect time to re-engage with previous clients and to apprise potential clients of your expertise (and good nature). Here are five ideas to make the most of holiday marketing:

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Topics: CRE, marketing

3 Ways to Step Up Your CRE Marketing Game in 2016

Posted by RealNex on Mar 15, 2016 11:22:22 AM

As our options for marketing CRE properties have grown, so have the expectations of owners and developers for a savvy approach. It’s critical that agents and brokers take advantage of the tools that are available to bring the value of commercial properties home to prospective tenants.

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Topics: CRE Tech, marketing, Uncategorized