Real News from RealNex

While new clients are always a good thing, many agents and their brokers sorely underestimate one of their greatest: existing clients. Client retention is possibly one of the most important facets of commercial real estate —and of any sales profession for that matter.

Commercial real estate has advanced in leaps and bounds this past year, with new technologies and ideas for using them appearing at a rate that is nearly impossible to keep up with. But, in our fast-paced, real estate work, keeping up with these trends is imperative.

With the recent and all-consuming expansion of cloud-based storage and server technology, it’s becoming easier and easier to streamline massive amounts of data and consolidate what once used to be several different programs, databases, and even file cabinets into one digital, easy-to-use, easy-to-access, and easy-to-secure system. 

Teamwork. At its best, it sparks creativity and results; at its worst, it can cause frustration, delays, and missed opportunity.  The many relationships and processes that are part of the everyday in CRE demand collaboration to get the job done, but keeping teams running efficiently can be a real challenge.

Staying on top of CRE trends and best practices means being connected. Things move quickly and online sources can help keep you in the loop, but time is limited. Luckily there are experts out there whose business it is to curate the content that’s significant and timely for you.

The past few years have been extremely productive in the CRE tech industry. Overall access to data has improved dramatically, thanks to advances leading to increased capacity and lower costs. Cloud computing and better storage technologies are helping to make data gathering and analysis faster than ever before.

If social media are the lean hipsters of modern communication, email is probably more like a reliable, if a little stodgy, colleague. It may not be a racecar, but everyone knows how to drive it.

If you haven’t read at least one piece this month on how the millennial generation is influencing society, you’re the exception. It seems that everywhere we see the effects of this group’s preferences and priorities being played out. Their numbers in the U.S. exceed baby boomers by more than 10 million, and they are the dominant demographic in today’s workforce.

As our options for marketing CRE properties have grown, so have the expectations of owners and developers for a savvy approach. It’s critical that agents and brokers take advantage of the tools that are available to bring the value of commercial properties home to prospective tenants.

It’s here – the next generation of industry leader and pioneer Real Estate Assistant (REA)…the new RealNex CRM! This new product will enhance the real estate transaction experience by streamlining the business process, improving client service and reducing the transaction cycle time. The updated software offers three significant features that will change the real estate game when it comes to CRM solutions: